The fuel that powers a brand is storytelling. That’s especially true with B2B, as partnerships and alliances are cultivated to bring your mission to life with consumers. Think of us as your trusted advisor to introduce you to lasting alliances and support your quest for brand recognition and engagement, while creating revenue streams.
At the same time, today’s Public Relations is not simply distributing news releases and hoping for outcomes. PR should always add value to those devoted to driving revenue. MMG will show you how to maximize your opportunities.
When things are going well, communications strategy supports marketing initiatives to raise brand awareness and grow the business. The strategy must include media relations, influencer engagement, publicity, B2B (industry), B2C (customer), internal communications, social and traditional media optimization, community affairs, corporate giving, event planning and execution.
When issues arise, your first call will likely be to your legal department and their first call should be us. Crisis management must click on every cylinder and MMG has the practical experience to support your good name and reputation.
MMG’s team of experts helped to grow businesses for a wide array of Disney and ESPN consumer products and services, which include some of the world’s most recognizable brands. We deftly package the best of what you have to offer and help you take it to market by developing synergies with new and existing partners. Concurrently, we drive the attention needed in order to differentiate your brand from the competition.
Whether incubating a new product idea, developing winning strategies with you and your team, helping you uncover new opportunities in the marketplace, or mentoring your staff to maximize results, MMG’s experts have done it all. We have successfully managed process and change across multiple business lines while leading teams who grew consumer use of Disney and ESPN. We currently support some very familiar programs in the travel, tourism and sports space. MMG’s superpower is curiosity, which allows us to reveal previously untapped opportunities.
The most important thing we do is listen. We listen to the dreams you have for your business, the hard work you’ve put into it, and your concerns about long-term sustainability. MMG will help you ensure your vision, mission and business objectives are in alignment.
We ask the right questions throughout our journey together to help you take things to the next level and far beyond. In short, we know a person who knows a person. We connect the dots and provide perspectives that lead to new business alliances and partnerships. As the agreements are reached, the work continues as we help you deliver on your promises and generate sustainable revenue. We mine what’s important and exceed expectations.
Our strategic communications studio is second to none. From conception to completion, we incubate creative ideation, and then develop a strategy that will be deftly implemented by some of the industry’s top “dreamers and doers”. We maximize your promotional opportunities to your most important audiences including casual, focused and vested consumers as well as like-minded industry leaders. We take your message and target the right platforms to grow your reputation through earned, social and new media. MMG will even enhance your effective delivery of those messages through presentation and media training excellence sessions.
This is where we bring your story to market. Industry and consumer publicity, as well as important new media influencers, are a vital intersection where your brand must be firmly planted. But you might not have previously been able to engage. When done properly, 360º communications are designed to have you and your partners singing from the same song sheet. Watch as we help you conduct your business like a symphony and create the buzz necessary for growth.
Few grow alone. We propose and guide your expedition to mine opportunities based on our vast experience and network of global business leaders. Right before your eyes, MMG experts package the best you have to offer and showcase how to work with like minded businesses that want to grow with you. We show you how accelerate to your business with sponsorships and win-win scenarios that bring financial value.
Alliances and partnerships are forged between two or more parties, with agreed upon goals where critical business needs of all are met. We help drive sustainable relationships to help you grow your business. We are talking practical advice and a customized approach to success. MMG has a vast network of opportunities based on your vision and objectives.
Our Media Training Workshops help your organization’s leaders connect with the media in powerful and meaningful ways. Whether talking to a local reporter about your business, speaking at a civic meeting, or handling a high stress situation, we teach you how to present yourself and your business in the most honest and genuine manner possible. Credibility is key! We’ve done extensive media training with star athletes and public facing employees ranging from senior corporate executives to nationally recognized broadcast talent.
We have a proven track record of success and client satisfaction. We exceed expectations with content creation, news releases, feature writing and placement, public relations pitches to media members and outlets, message creation, media interview preparation, photo shoots, influencer features, and major publications. We’ll help you build web traffic, awareness, and “buzz” designed to create relevancy and make your brand “pop”.
Every business has a bump in the road from time to time. It’s up to you whether it is quickly and appropriately addressed or spirals to become a business-killer. With MMG at your side and a phone call away, we help you mitigate issues and, most importantly, get in front of potential internal and external pitfalls so you are never playing from behind.
Should a crisis occur, our Issue Communications experts work with your legal team to develop effective strategies, allowing you to communicate effectively and honestly with all stakeholders including investors, customers and media. Our methodical processes have helped brands and their sincere leaders restore their good name and enhance their image.
It goes without saying, but MMG can help you prevent these matters from arising in the first place.
At the heart of it all is the consumer. We use proven empathy tools to ensure that consumer-centricity is at the center of everything we help you accomplish, using data you have - or data we collect for you - to uncover unmet needs, creating campaigns, products, and services that speak directly to your customers’ wants and needs. We offer custom design thinking training and workshops that skill up every member of your organization, infusing creativity, and different thinking into every project they work on. By using these design thinking methods to approach challenges, your company will create new, disruptive products, services, and campaigns that will drive constant and consistent growth and culture-change to differentiate you from your competitors.